Attio integration for Rig
The easiest way to connect Attio to Claude and other AI tools
Attio is a flexible, data-first CRM that models companies, people, deals and custom objects around your own workflow.
What Rig syncs from Attio
Once connected, Rig models these objects so questions resolve to the right tables and joins:
- Companies
- People
- Deals
- Deal stages
- Lists and entries
- Notes and activity
- Custom objects
- Workspace members
How Attio connects to Rig
Rig Ingest syncs your Attio objects, lists and activity into your warehouse on a schedule. Rig models your deal stages and custom objects so pipeline questions resolve to the way your team actually works.
Analyse deal velocity across the Attio pipeline
Deal velocity measures how fast deals move through your Attio stages and close. Rig reads stage changes and timestamps, so you can see average time in stage, where deals stall, and how velocity differs by rep, segment or lead source.
- What is average deal velocity over the last quarter?
- Which stage do deals stall in most often?
- Compare velocity for enterprise versus SMB deals
Report on custom objects and lists
Attio's strength is custom modelling, and Rig preserves it. Whatever objects and lists your team built, Rig understands them in the warehouse, so you can report on the entities that matter to your business rather than a fixed CRM schema.
- Show entries added to the partnerships list this month
- How many deals are linked to each custom account tier?
- Summarise activity by workspace member
Surface relationship and engagement signals
By joining Attio notes and activity to deals and companies, Rig highlights which relationships are warming or going cold. That helps founders and account owners prioritise the right conversations.
- Which open deals have had no activity in two weeks?
- List companies with rising engagement this quarter
- Who owns the most stalled deals?
Ask your Attio data in Claude, ChatGPT or Cursor
Rig serves your Attio data to AI assistants over MCP. Once Attio is synced into your warehouse, you can ask questions in plain English from the tool you already use, and every answer is backed by validated, governed SQL.
Frequently asked questions
- Does Rig support Attio custom objects?
- Yes. Rig Ingest syncs your custom objects and lists, and Rig models them in the warehouse so reporting matches your workspace.
- Can I measure deal velocity from Attio in Rig?
- Yes. Rig reads deal stage changes and timestamps, so velocity, time-in-stage and conversion questions are answered in plain English.
- Can I query Attio data in Claude or ChatGPT?
- Yes. After syncing, Rig serves Attio data to AI assistants over MCP.
- How often does Attio data refresh?
- Rig Ingest syncs on a schedule you set and tracks schema changes automatically.
Related integrations
Connect Attio data to AI tools like Claude
Rig builds a governed context layer over your data so every team, and every AI tool, asks questions and gets answers they can trust.