Meta Ads integration for Rig
The easiest way to connect Meta Ads to Claude and other AI tools
Meta Ads is the advertising platform for Facebook and Instagram, where advertisers run campaigns, ad sets and creatives against audiences across Meta's apps.
What Rig syncs from Meta Ads
Once connected, Rig models these objects so questions resolve to the right tables and joins:
- Campaigns
- Ad sets
- Ads
- Creatives
- Spend
- Impressions
- Clicks
- Conversions
- ROAS
How Meta Ads connects to Rig
Rig Ingest syncs your Meta Ads campaigns, ad sets, ads and creative performance into your warehouse on a schedule. Rig models spend, conversions and ROAS so creative and audience questions resolve correctly across Facebook and Instagram.
Analyse creative and ad set performance
Rig reads Meta Ads performance at the creative and ad set level, so you can see which creatives drive the lowest cost per acquisition and which audiences convert. That replaces scrolling through Ads Manager with a single ranked answer.
- Which creatives had the lowest cost per acquisition last month?
- Show ROAS by ad set for the retargeting campaign
- Which audiences have the highest conversion rate?
Track blended ROAS across Facebook and Instagram
Rig models spend and conversions across both placements, so you can compare ROAS on Facebook versus Instagram and see where budget works hardest. You can also blend Meta against your other channels in the same warehouse.
- Compare ROAS between Facebook and Instagram placements
- What is overall ROAS by campaign this quarter?
- Which placement has the cheapest conversions?
Monitor spend pacing and budget by campaign
Rig reads daily Meta Ads spend, so you can see pacing against monthly budget and catch ad sets that are scaling too fast or stalling. Marketers adjust budgets before the period closes.
- How much has each campaign spent month to date?
- Which ad sets are pacing over budget?
- Show daily spend trend across all campaigns
Tie Meta spend to revenue for true CAC
By joining Meta Ads spend to orders or signups in your warehouse, Rig measures blended CAC and ROAS on actual revenue, not just Meta's attributed conversions. Finance and growth see one defensible number.
- What is blended CAC from Meta against warehouse orders?
- How does Meta-reported ROAS compare to warehouse revenue?
- Which campaigns drove the most real revenue per dollar?
Ask your Meta Ads data in Claude, ChatGPT or Cursor
Rig serves your Meta Ads data to AI assistants over MCP. Once Meta Ads is synced into your warehouse, you can ask questions in plain English from the tool you already use, and every answer is backed by validated, governed SQL.
Frequently asked questions
- What Meta Ads data does Rig sync?
- Campaigns, ad sets, ads and creatives with daily metrics like spend, impressions, clicks, conversions and ROAS across Facebook and Instagram.
- Can Rig compare creative performance across ad sets?
- Yes. Rig models performance at the creative and ad set level, so cost-per-acquisition and ROAS questions are answered in plain English.
- Can I query Meta Ads data in Claude or ChatGPT?
- Yes. Once Meta Ads is synced to your warehouse, Rig serves it to Claude, ChatGPT, Cursor and other AI tools over MCP.
- How often does Meta Ads data refresh?
- Rig Ingest syncs on a schedule you set and tracks schema changes so new campaigns and fields appear automatically.
Related integrations
Connect Meta Ads data to AI tools like Claude
Rig builds a governed context layer over your data so every team, and every AI tool, asks questions and gets answers they can trust.