Connect Fairing to Rig

    Fairing, formerly Enquire Labs, asks customers how they heard about you after checkout. Syncing it puts those self-reported answers next to the orders that generated them, so declared attribution can be measured in revenue rather than in response counts.

    Requirements
    Access to Settings → API credentials in Fairing
    Time required
    3 mins

    Get your secret token

    1. Log into Fairing.
    2. Go to Settings → API credentials.
    3. Copy the secret token.

    The secret token, not the publishable key
    Fairing shows you both on that page. The publishable key is the one meant to be exposed in a browser, so it cannot authenticate a data sync and Rig has no use for it. The secret token is the one you want.

    Connect it in Rig

    1. In Rig, open Connections and go to Sources & actions.
    2. Search for Fairing and open the card.
    3. Secret token: paste the value you copied.
    4. Click Test, then Sync.

    What Rig pulls in

    • Survey responses, each carrying the order ID, customer ID and email
    • The question catalog, so you can tell which question a given answer belongs to and track the catalog changing over time

    The identifiers on each response are the whole point. They are what turn a survey result into a channel economics question: average order value by declared source, repeat rate by declared source, twelve-month value by declared source.

    Troubleshooting

    • Authentication fails: you have the publishable key. Go back to Settings → API credentials and take the secret token instead.
    • Responses sync but will not join to orders: your order data needs to be in the same warehouse. Check the order ID on a response actually matches the order identifier your store writes, rather than assuming the join is broken.
    • Fewer responses than expected: expected, and not a sync fault. Fairing only records answers from customers who responded, so the table is a sample of orders by design.

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