---
title: "Sprout Social Integration for Rig: Query Sprout Social Data in Plain English"
description: "Connect Sprout Social to Rig and query your Sprout Social data in plain English, or ask it in Claude, ChatGPT and Cursor. Governed, validated answers from your warehouse."
canonical: "https://rig.so/integrations/sprout-social"
format: markdown
---

Browse integrations

![Sprout Social logo](https://img.logo.dev/sproutsocial.com?token=pk_AdkTbLWDS1iunmvTK2qm1g&size=112&format=png&retina=true)

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# Sprout Social integration for Rig

## The easiest way to connect Sprout Social to Claude and other AI tools

Sprout Social is a social media management platform covering published posts, profiles, engagement, mentions and the message inbox across channels.

[Try Rig](https://app.rig.so/signup)[Book a demo](https://rig.so/book-demo)

## What Rig syncs from Sprout Social

Once connected, Rig models these objects so questions resolve to the right tables and joins:

- Posts
- Profiles
- Impressions
- Engagements
- Followers
- Mentions
- Inbox messages
- Channels

## How Sprout Social connects to Rig

Rig Ingest syncs your Sprout Social posts, profiles, engagement and inbox data into your warehouse on a schedule. Rig models posts and engagement by channel so social performance questions resolve correctly.

## Analyse social engagement by channel

Rig reads Sprout Social impressions and engagements per post and profile, so you can compare channels on reach and engagement rate. You see where your audience is most active and which networks deserve more effort.

Ask Rig

- What is engagement rate by channel this quarter?
- Which channel grew impressions fastest?
- Compare engagement per post across networks

## Track follower growth

Rig joins Sprout Social follower counts over time across profiles, so you can measure net follower growth by channel. That shows which channels are gaining audience and which have stalled.

Ask Rig

- How did followers grow by channel month over month?
- Which profile had the most net new followers?
- Show follower growth after our biggest posts

## Measure post performance

By joining Sprout Social posts to impressions and engagements, Rig ranks posts on the metrics that matter. You find your top content by engagement rate and learn what formats and topics work best per channel.

Ask Rig

- Which posts had the highest engagement rate this month?
- What post type performs best on each channel?
- Show average engagement by posting time

## Monitor inbound message volume and response

Rig reads Sprout Social inbox messages and mentions, so you can measure inbound volume and how quickly the team responds. That makes response time and message backlog visible across channels.

Ask Rig

- What is median response time to inbound messages?
- How has mention volume trended over the last quarter?
- Which channel drives the most inbound messages?

## Ask your Sprout Social data in Claude, ChatGPT or Cursor

Rig serves your Sprout Social data to AI assistants over MCP. Once Sprout Social is synced into your warehouse, you can ask questions in plain English from the tool you already use, and every answer is backed by validated, governed SQL.

- [Claude](https://rig.so/integrations/claude)
- [Claude Code](https://rig.so/integrations/claude-code)
- [Cursor](https://rig.so/integrations/cursor)
- [ChatGPT](https://rig.so/integrations/chatgpt)
- [Codex](https://rig.so/integrations/codex)
- [Gemini](https://rig.so/integrations/gemini)

## Frequently asked questions

What Sprout Social data does Rig sync?

Posts, profiles, impressions, engagements, followers, mentions, inbox messages and channels.

Can Rig measure social engagement by channel?

Yes. Rig models posts and engagement by channel in your warehouse, so engagement rate, follower growth and post performance questions are answered in plain English.

Can I query Sprout Social data in Claude or ChatGPT?

Yes. Once Sprout Social is synced to your warehouse, Rig serves it to Claude, ChatGPT, Cursor and other AI tools over MCP.

How often does Sprout Social data refresh?

Rig Ingest syncs on a schedule you set and tracks schema changes automatically.

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## Connect Sprout Social data to AI tools like Claude

Rig builds a governed context layer over your data so every team, and every AI tool, asks questions and gets answers they can trust.

[Try Rig](https://app.rig.so/signup)[Book a demo](https://rig.so/book-demo)

---

- [This page as HTML](https://rig.so/integrations/sprout-social)
- [Site map for language models](https://rig.so/llms.txt)
- [API and agent documentation](https://rig.so/developers)
