--- title: "Archive Integration for Rig: Query Archive Data in Plain English" description: "Connect Archive to Rig and query your Archive data in plain English, or ask it in Claude, ChatGPT and Cursor. Governed, validated answers from your warehouse." canonical: "https://rig.so/integrations/archive" format: markdown --- Browse integrations ![Archive logo](https://img.logo.dev/archive.com?token=pk_AdkTbLWDS1iunmvTK2qm1g&size=112&format=png&retina=true) E-commerce & marketplaces Supported # Archive integration for Rig ## The easiest way to connect Archive to Claude and other AI tools Archive is a social-commerce platform that tracks creators, user-generated content and brand mentions across social channels and ties them to products. [Try Rig](https://app.rig.so/signup)[Book a demo](https://rig.so/book-demo) ## What Rig syncs from Archive Once connected, Rig models these objects so questions resolve to the right tables and joins: - Creators - Social posts - Mentions - Tagged products - Engagement - Earned media value ## How Archive connects to Rig Rig Ingest syncs your Archive creators, social posts, mentions, tagged products and engagement data into your warehouse on a schedule. Rig models creator and content performance so UGC, earned media and product-mention questions resolve correctly alongside your sales data. ## Measure creator and UGC performance Creator performance combines volume, engagement and reach of the content each creator posts about your brand. Rig reads Archive creators, posts and engagement, so you can rank creators by engagement and reach, see which UGC drives the most interaction, and find rising creators worth partnering with. Ask Rig - Which creators drove the most engagement last month? - Show top-performing UGC posts by engagement rate - Which creators are growing reach fastest this quarter? ## Quantify earned media value Earned media value estimates what your organic creator and UGC reach would have cost as paid media. Rig reads Archive earned media value alongside posts and engagement, so you can total EMV by creator, campaign and period, and compare it to paid spend to judge organic return. Ask Rig - What was total earned media value last quarter? - Which creators generated the most earned media value? - Show EMV by month against paid media spend ## Track product mentions and tagged products Product mentions are the posts where creators tag or reference a specific product. Rig reads Archive mentions and tagged products, so you can see which products get the most organic coverage, which creators feature them, and how mention volume moves over time. Ask Rig - Which products were mentioned most by creators last month? - Show mention volume by product over the last 90 days - Which creators feature my top products most often? ## Connect creator content to sales Content drives sales when mentions and engagement precede orders for the tagged products. By joining Archive mentions and tagged products to your order data in the warehouse, Rig shows which creators and posts line up with sales lifts, so you can focus spend on the content that converts. Ask Rig - Which creators' posts line up with sales lifts for tagged products? - Show revenue for products after a spike in creator mentions - Which UGC posts preceded the biggest sales increases? ## Ask your Archive data in Claude, ChatGPT or Cursor Rig serves your Archive data to AI assistants over MCP. Once Archive is synced into your warehouse, you can ask questions in plain English from the tool you already use, and every answer is backed by validated, governed SQL. - [Claude](https://rig.so/integrations/claude) - [Claude Code](https://rig.so/integrations/claude-code) - [Cursor](https://rig.so/integrations/cursor) - [ChatGPT](https://rig.so/integrations/chatgpt) - [Codex](https://rig.so/integrations/codex) - [Gemini](https://rig.so/integrations/gemini) ## Frequently asked questions What Archive data does Rig sync? Creators, social posts, mentions, tagged products, engagement and earned media value. Can Rig connect Archive creator content to sales? Yes. Rig joins Archive mentions and tagged products to your order data, so creator performance, earned media value and product-mention questions are answered in plain English. Can I query Archive data in Claude or ChatGPT? Yes. Once Archive is synced to your warehouse, Rig serves it to Claude, ChatGPT, Cursor and other AI tools over MCP. How often does Archive data refresh? Rig Ingest syncs on a schedule you set, picking up new posts, mentions and engagement so creator figures stay current. ## Related integrations [![Amazon Seller Central logo](https://img.logo.dev/sellercentral.amazon.com?token=pk_AdkTbLWDS1iunmvTK2qm1g&size=72&format=png&retina=true)Amazon Seller CentralOrder, fee, settlement and FBA inventory analytics from Amazon Seller Central.](https://rig.so/integrations/amazon-seller-central)[![Frate Returns logo](https://img.logo.dev/frateapp.com?token=pk_AdkTbLWDS1iunmvTK2qm1g&size=72&format=png&retina=true)Frate ReturnsReturn groups, SKU-level return lines and return-reason taxonomy.](https://rig.so/integrations/frate-returns)[![Jungle Scout logo](https://img.logo.dev/junglescout.com?token=pk_AdkTbLWDS1iunmvTK2qm1g&size=72&format=png&retina=true)Jungle ScoutAmazon product research, rank, keyword and competitor analytics from Jungle Scout.](https://rig.so/integrations/jungle-scout)[![Mintsoft logo](https://img.logo.dev/mintsoft.co.uk?token=pk_AdkTbLWDS1iunmvTK2qm1g&size=72&format=png&retina=true)MintsoftFull 3PL warehouse management: orders, stock, invoicing and tracking.](https://rig.so/integrations/mintsoft)[![parcelLab logo](https://img.logo.dev/parcellab.com?token=pk_AdkTbLWDS1iunmvTK2qm1g&size=72&format=png&retina=true)parcelLabDelivery tracking, carrier status and delay flags per parcel.](https://rig.so/integrations/parcellab)[![Sellerboard logo](https://img.logo.dev/sellerboard.com?token=pk_AdkTbLWDS1iunmvTK2qm1g&size=72&format=png&retina=true)SellerboardAmazon profit, fee, COGS and PPC analytics from Sellerboard.](https://rig.so/integrations/sellerboard) ## Connect Archive data to AI tools like Claude Rig builds a governed context layer over your data so every team, and every AI tool, asks questions and gets answers they can trust. [Try Rig](https://app.rig.so/signup)[Book a demo](https://rig.so/book-demo) --- - [This page as HTML](https://rig.so/integrations/archive) - [Site map for language models](https://rig.so/llms.txt) - [API and agent documentation](https://rig.so/developers)